I ran across Google Trends yesterday. I was reading through my news reader while watching the football game. I clicked over to Google Trends and made a quick realization.
Based on the searches people were doing right now, there were a lot of people watching what I was watching. The Packers game was on. The top searches
- green bay
- ryan grant
- brett favre
- lambeau field
- matt hasselbeck
- comanche moon
The names were all of people playing in the game. Don’t let that last one fool you. There were a lot of commercials advertising a new show called “Comanche Moon.” When the first game ended, the searches shifted to names from the second game.
The networks must use this data to determine what people are watching and what they are thinking about. Better yet, what if a school could get a Google appliance that will show local search trends. Maybe there is something already out there now.
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